According to the EASE Reform Index report released by the Indian Banks Association (IBA) for the first quarter of FY22-23, Union Bank of India ranked second. Union Bank of India ranks second in adopting reforms prescribed by public sector banks.
UBI has performed well in enabling various digital journeys to facilitate customers, upgrading analytics and big data capabilities to provide personalised products and proactive customer engagement, adopting modern technology capabilities to provide an integrated banking experience, collaborative banking for greater efficiency, staff development and good governance practices improved the Bank’s ranking by two notches.
The performance of PSBs is measured under EASE 5.0 on five themes, with Union Bank of India setting benchmarks under two themes, i.e., ‘Modern Technology Capabilities’ and ‘Employee Development and Governance. The Bank has also secured the first runner-up position in the theme ‘Digital-Enabled Customer Offering’.
Enhanced Access and Service Excellence (EASE) is a DFS (GOI) initiative currently in its fifth iteration as part of the PSB reform agenda, focusing on enhanced digital experiences and integrated and inclusive banking.
With 8,729 branches, UBI is the fourth largest PSB after the merger by business volume. By September 2022, Union Bank of India’s total business volume has exceeded 18 trillion. Union Bank of India has been at the forefront of offering customised products at very competitive prices. The Bank has also made some digital initiatives to make it easier for its customers to do business with it. In the EASE rankings recently released by DFS, Union Bank of India has improved across various parameters, which the Bank attributes to a proactive workforce and cutting-edge technology initiatives.