Tata Elxsi has partnered with Cultos Global to compile a blockchain mechanism with its TETHER Connected Vehicle Platform (TCVP) for a driver rewards programme.
Tata Elxsi’s TCVP is a cloud-based IoT platform allowing automotive customers to deliver customer-centric and digitally advanced features. WITH CUSTOMER-CENTRIC FEATURES, the TCVP improves the user’s comfort, convenience, and safety.
This combined solution’s “driving scorecard” is a single digital identifier for a consumer across the ecosystem. It would provide ease to first-party data for mobility providers with enhanced privacy. It has many apps, from insurance use to safety incentives and reliability.
Cultos appreciates TETHER for offering a single digital identifier for each customer, Cultos CEO Pavan Govindan said. It would enhance engagement for mobility providers and customers through tokens redeemed for different loyalty, interoperable and liquidated.