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BUSINESS

SBI Card Partners with TCS To Improve Customer Onboarding Experience

Tata Consultancy Services (TCS), on April 25, announced an expanded strategic partnership with SBI Card to improve its digital experience. “TCS will further digitize and transform the online onboarding process for a faster turnaround and frictionless experience, which is expected to increase customer satisfaction,” the company said in a stock exchange filing.


“Furthermore, it will enable SBI Card to expand its electronic card issuance range further, delighting end customers and giving it a competitive edge in the market.” On the eve of SBI Card’s IPO in 2020, TCS helped the company revamp its core card procurement platform and digitize much of the process. During the COVID-19 crisis, TCS worked closely with SBI Card to fully implement video KYC and e-signature capabilities to digitize its card procurement process.


Rama Mohan Rao Amara, General Manager and CEO of SBI Card, said: “At SBI Card, we have partnered with TCS to implement several high-performance and scalable technology initiatives over the years. These are designed to support our rapidly growing customer base and expand business operations. TCS has been instrumental in our digital journey as a strategic partner, particularly the implementation of digitizing our core card procurement platform, video KYC, and e-signature capabilities during COVID-19.”


“We are delighted to expand our long-term partnership with SBI Card, leveraging our deep background and domain knowledge, client-centric strategy, and expertise in driving transformation initiatives to realize their vision of building long-term client relationships and accelerating the next wave of growth,” said Anupam Singhal, Head of Banking, Financial Services and Insurance at TCS.

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