Content startup Pratilipi has raised Rs 20 crore in a venture debt round from Alteria Capital. Pratilipi focuses on writing in Indian languages. It has over 350,000 writers who have published over 4.5 million stories in 10 Indian languages, including Hindi, Gujarati, Bengali, Marathi, Malayalam, Tamil, Kannada, Urdu, Telugu, and English. The company has over 28.5 million monthly active readers on its platform.
Ankit Agarwal, the Partner, Alteria Capital, said, “Our rich Indian language literature has been hidden in academic books and offline bookstores for very long. Pratilipi is playing a pioneering role in enabling regional language authors to provide massive reach for their content as well as engagement with readers and listeners.”
With a portfolio of companies such as Dealshare, BharatPe, Lendingkart, Zestmoney, Dunzo, and Portea, Alteria Capital collects Rs 2,300 crore across two funds. It recently raised Rs 1,325 crore from domestic investors for its second venture debt fund. “We have been exchanging thoughts around Pratilipi and our growth plans with Alteria Capital for a few years now. As we started expanding into newer products and experimenting with various monetization channels, we thought this might be a good time to make this relationship a little more formal,” said Ranjeet Pratap Singh, co-founder, Pratilipi.