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TVS Motor Company has partnered with Guatemala based MASESA (Mayor Services Socieda Anonima), for distribution of its products in five countries across Central America.
MASESA, as a part of the agreement, will be developing exclusive TVS Motor Company concessionaires in Guatemala, EI Salvador, Honduras, Nicaragua and Costa Rica.
R Dilip, TVS Motor Company Senior Vice President International Business, has said that “The unique network of distribution that MASESA has developed makes them the best strategic ally for the company.”
He further said that, with this alliance, the company will be able to personalise its value offers and provide the right products for future clients throughout Central America.
