HDFC Life which is a private life insurance company, has partnered with Rubique, for offering its life insurance products and services on Rubique’s online marketplace.

HDFC Life has said in a release that Rubique is a one-stop online marketplace that provides technology enabled solutions to the financing needs of individuals and SMEs.

Through this partnership, the private insurer will be able to reach out to a sizeable online customer base.

Rubique, apart from life insurance, will also host home insurance, health insurance and automobile insurance in its marketplace.

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