Bharat Sanchar Nigam Limited (BSNL) to partner with homegrown mobile device makers Lava and Micromax to launch co-branded feature phones at an approx price of Rs.2000.
Anupam Shrivastava,BSNL chairman,stated that,”Our strategy is away from procurement. We are trying to come up with our own bundled phone equipment and in about a month time, you will see co-branded feature phones with various manufacturers will come.”
He further added,”We are trying up with device makers such as Lava and Micromax to come up with own model of co-branded bundled feature phones with very aggressive voice packages.”