Download Unicorn Signals App

Powered By EquityPandit
 Signals, Powered By  EquityPandit
BUSINESS

Aditya Birla Group Adds Four New Restaurant Brands

Aditya Birla New Age Hospitality has acquired a 100% stake in Ka Hospitality Pvt Ltd.

Aditya Birla New Age Hospitality, the hospitality arm of Aditya Birla Group, has acquired a 100% stake in Ka Hospitality Pvt Ltd and the other franchise rights of the global restaurant brands. 

Through this deal, the group added four new restaurant brands, including

  1. Yauatcha is an award-winning dim sum teahouse from London. 
  2. Nara Thai a contemporary Thai cuisine brand.
  3. Hakkasan is a Michelin-starred brand serving modern Cantonese food. 
  4. CinCin, a modern Italian Brand

With this recent acquisition, Aditya Birla New Age Hospitality has added seven restaurants to its portfolio across three cities. 

Earlier, the company announced its entry into the premium casual dining segment in collaboration with Chef Restaurateur Rahul Akerkar.

KA Hospitality was founded by Kishor Bajaj in 2011, who brought in Hakkasan and Yauatcha to Mumbai, and later brought in the Nara Thai and created its homegrown brand CInCIn. 

Director of Aditya Birla Management Corporation Private Limited and founder of the group’s hospitality arm Aryaman Vikram Birla said, “We continue to believe in the remarkable potential of the premium casual dining space, spurred by rising disposable income and evolving lifestyles of the Indian consumer. The intersection of growing affluence and the desire for new-age, high-quality dining experiences presents an incredible growth opportunity”

He added to his statement that they plan to broaden the reach of these brands and take these distinctive dining experiences to cities across India. 

Get Daily Prediction & Stocks Tips On Your Mobile