Lifestyle International, which is a fashion retail outlet chain owned by the Dubai based fashion and hospitality conglomerate Landmark group, is considering to invest up to Rs. 200 crores to open around 20 news outlets in India in the upcoming one and a half years. The company currently operates 73 outlets across the country with the recently opened up in Bangalore.

The company’s Managing Director told PTI that they are planning to invest around Rs. 200 crores to open 20 new retail stores in the next 1- 1.5 years. At present they operate stores in 44 cities and plans to further move into five new cities but the majority of new outlets will be opened in the cities they already have a presence in.

The Managing Director also told PTI that the company gets 75% of their revenue from top cities at present by expects the smaller cities to contribute to its growth in the upcoming years. The company reported its total revenue of Rs. 4000 crores during the fiscal year of 2018.

The company is also working on its Omnichannel (combination of offline and online retail) strategy and expand its reach as it currently contributes around 1 to 1.5 percent to the total sales of the company. According to the managing director, the company expects it to grow to double digits in the upcoming five years.

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