On Wednesday, Translucia partnered with immersive and Extended Reality (XR) company Sunovatech India to build a metaverse ecosystem worth USD 3 billion. Specialising in 3D modelling and rendering design, Sunovatech is likely to act as a production hub for building 3D assets, environments and modules of the metaverse. Sunovatech will design a 3D virtual reality experience for Translucia.

Dr Jwanwat Ahriyavraromp, the founder of Translucia, said that Sunovatech’s contribution is critical as the talent from India would bring in quality, cost efficiency, speed of production, and commitment. Delhi-based Sunovatech is a company specialising in Virtual Reality solutions, Mobile Applications, Software Development, Game Asset Development etc. The company’s founder Rishi Ahuja said that the company would bring in production speed, the finest processes of the metaverse with harmonised international standards and a managed production base in India.

In this global alliance, other partners include Sygnum, the world’s first digital asset bank, Two Bulls (a boutique software development firm), a Metaverse R&D Centre in Melbourne and Black flame. A subsidiary of T&B Media Global (Thailand), Translucia aims to develop an ‘infinite universe’ capable of inter-connectivity with other metaverses leveraging Web 3.0 capabilities.